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yoursite.com
Your meta description will appear here. Write 120-158 characters that clearly describe what users will find on this page and why they should click.
Title: no input Description: no input
Best practices

Write snippets that get clicked

Writing a great title tag

  • Put your primary keyword near the start
  • Keep it 50-60 characters (under 580px)
  • Include your brand name at the end: "Keyword | Brand"
  • Make it match the page's actual content
  • Avoid ALL CAPS - it reads as shouting
  • Every page needs a unique title

Writing a great meta description

  • Aim for 120-158 characters - sweet spot for Google
  • Include the keyword naturally - Google bolds matches
  • Write a value proposition: what will the user get?
  • End with a soft call to action: "Learn more", "See the list"
  • Avoid duplicate descriptions across pages
  • Write for humans first, Google second

Pixels vs characters - why it matters

  • Google measures title width in pixels, not characters
  • "W" is 3x wider than "i" - counts vary per letter
  • A 65-char title of narrow letters may fit fine at 580px
  • A 50-char title with many wide letters may still truncate
  • This tool uses canvas pixel measurement - same as Google
  • Descriptions are measured in characters (~158 max)

Want your snippets to actually rank?

A great title and description gets clicks. Getting onto page one is a different game - that's where we come in.